2021.03.05 - Photography with Desuals, a design agency

14 Jun: Use shapes to tell your story

Shapes have different meanings. It is very important to understand their meaning in order to portray the right message in each visual communication.
The use of geometric shapes is generally preferred in logos’ creation. Indeed, they will do better than what we can do as humans. To perform logos or designs, it is therefore advised to use strength lines and basic shapes and then to use shape builder tools to remove extra traits.
But knowing shapes’ meanings is not only helpful for graphic design, but also in any kind of visual marketing like with photography or videography. In a photography or videography setting, shapes can be used through the objects forms or through the poses of the models and actors. Moreover, keeping in mind and playing with various scales gives also additional meaning.

Unleashed Sorrow - Album Cover from Forge of Martyrs

08 May: Creating an album cover

Creating an album cover is like creating a visual identity or showing a door to a complete other universe, maybe even more than for video games for example.

It is a whole challenge here. A cover album has the power to enhance an album listening experience or even to discourage people listening to the album. More than addressing an audience, creating an album cover is also a big responsibility from a visual Agency. Indeed, a band and each musician within it, have already spent months or years in the creation of one single album. And this huge work is supposed to be represented by only ONE picture.